AIDA, ACCA, CAIREC ... methods of structuring a sales pitch do not miss!
I offer here a glossary to keep in mind the significance of these somewhat mysterious acronyms.
AIDA: Attention, Interest, Desire, Buy
CAFTA: Attention! Comprehension, Conviction, Action
CAIBEC: Contact, Attention, Interest, Need, Want, Order
CROC: Contact, Reason, Purpose, Leave
Didadi: Identification Definition, Demonstration, Customer Acceptance, Desire, Buy
DIPADA: Definition, Identification, Proof, Customer Acceptance, Desire, Buy
A You choose one that suits you, or better ... to invent a new one!
